Avigilon, a leader in high-definition (HD) surveillance systems, approached Edelman for public relations and investor communications support leading up to, during and after the transition from a private to public company via an initial public offering on the Toronto Stock Exchange.

Edelman used traditional and online media relations to tell the company’s compelling success story to its key audiences, including investors, customers, potential customers and media. Avigilon’s multi-chapter story of fast growth (zero to $32 million in revenues in three years), proprietary Canadian technology (the world’s most powerful HD surveillance cameras), Canadian R&D and manufacturing, and expanding global operations garnered business coverage by influential media such as the Globe and Mail, National Post, Vancouver Sun, Business In Vancouver, BNN and others.