Digital Digest #2

What’s new and emerging in marketing, technology and strategy

The Future of the Hotel Industry and Social Media

Unlike many modern industries, most of what a hotel does needs to happen offline. It’s hard to deliver room service or make beds with a click. But hotels are experimenting with plenty of other ways to improve service and connect with customers using social media. In other words, they’re at the forefront of social business. Some of their implementations might inspire ideas for other businesses.

Enjoy Your Digitally Enhanced Stay

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