Anna Nowak is a seasoned strategist who blends psychology, research, and strategic insight to drive brand growth. As the Head of Strategy at Edelman Canada, Anna is responsible for guiding teams and collaborating with clients to develop tailored brand strategies that build trust and foster long-term growth.
With a background in brand and communications strategy, Anna has extensive experience leading the development of new brands, products, and platforms across multiple industries. She holds dual Master’s degrees in Cultural Anthropology and Clinical Psychology, which she uses to craft strategies that are both insightful and deeply aligned with consumer behavior.
Anna’s strategic leadership helps brands navigate every stage of their lifecycle, from inception to repositioning, ensuring they stay competitive in a rapidly changing marketplace.